Case Study


(Europe, Middle East and Africa)

Operating in: Austria, Bahrain, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Egypt, Finland, France, Germany, Greece, Hungary, Ireland, Israel, Italy, Jordan, Kuwait, Latvia, Lebanon, Lithuania, Luxembourg, Malta, Netherlands, Nigeria, Norway, Oman, Poland, Portugal, Qatar, Romania, Saudi Arabia, Slovakia, Slovenia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

Explore some of our countries’ case studies:



QR Codes

epay enables payment with Alipay app in German & Austrian dm stores.

Cash, card, or Alipay? Chinese customers can now pay for their purchases in 2,358 German and Austrian drogerie markt (dm) retail stores with their Alipay app. drogerie markt (dm) is adding this electronic form of payment, which is popular among customers from Asia, to its payment options.

epay was responsible for the technical implementation.

It’s quick, easy, and very popular with Chinese tourists and business travelers, as well as with Chinese residents who live in Germany and Austria. Purchases can now also be paid for conveniently by app at drogerie markt (dm).

United Kingdom


Promotions portal

epay’s own promotions portal allows retailers and brands to create their own offers and campaigns.

epay offers a quick and easy 3-step process for retailers and brands to create unique coupons for their campaigns.

The campaign creator can select their distribution method from multiple options including social media, email, and print. Campaigns can be scheduled in advance to be sent out and rules can be added such as spend limits, location, max number of claims, and redemptions. Alongside hosting the portal, epay creates the codes to the value selected, delivers these via the selected methods, and has the engine to redeem and validate these coupons.


eSIM and SIMo

Introducing a new service to retailers enabling the sale of contracts for eSIM and SIMo.

Leveraging epay’s QR code Point-of-Sale, a consumer can scan, select their network, select a tariff, enter their details, complete a KYC request in real time, and sign up. This is all completed with no integration to the retailers EPOS system.



The Bundle

The advantages of two products in a single solution.

Thanks to the experience gained in almost 15 years on the Italian market and 25 on the international stage, epay has now made possible an integrated solution, unique on the Italian market, which allows you to purchase antivirus software and digital risk insurance cover together through a simple gift card.

A new solution, the result of the collaboration between Allianz Partners, Kaspersky, and epay is available at leading electronic stores. It can be purchased in the convenient gift card format and then activated on the dedicated website

We are offering a new and unprecedented solution in a unique product of its kind, with the advantage of a simple and immediate activation process.



Prepaid SIM cards for sale in large-scale retail trade.

For the first time in the Italian telecommunications market, prepaid SIM cards can be purchased in supermarkets, thanks to the SIM-POSA (Point of Sale Activation) technology developed by epay.

The solution does not require investments in dedicated hardware infrastructure, nor in specialized staff at the point of sale. The SIM is simply displayed in the shop like the other prepaid products already distributed by epay and at the time of the payment the SIM is pre-activated. Activation can then be completed on the operator’s website or by telephone.



Category Management

As a category leader, we implement gift and prepaid cards together with you and place them and your existing cards in the largest retail chains, both at the Point-of-Sale, online, and in connected stores.

We provide you with holistic support: As a category and brand consultant, we achieve maximum attention for your gift and prepaid cards through optimal placement and targeted communication as well as advertising.

We supply display and PoS materials and take care of logistics, fulfillment, and promotion.

With our dedicated and experienced merchandizing team, we offer the customer PoS optimization and training directly on site. We place products & advertising materials in an attention-grabbing way and thus achieve a sales boost for you.


Pre-paid Vouchers

The revenue booster with local and global brands.

Offer your customers full cost control and easy payment processing, whether with voucher, gift, or prepaid cards such as Focus SAT, Sony PlayStation, Blizzard, Wargaming, emag, and much more from different categories including: Lifestyle and shopping, gaming, social network, music, entertainment, software, prepaid mobile, prepaid credit card, sports, and events.

We offer our commerce partners access to the industry’s most extensive assortment of gift cards.

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